People don’t buy what you do they buy why you do it

I came a cross an interesting post and TED talk – the tag line says it all.

To quote from ReadWriteWeb:

Motivational speaker and author of the book Start With Why Simon Sinek believes he has found a way to map out the way inspiring leaders and innovators think. Young entrepreneurs who may think they . . . → Read More: People don’t buy what you do they buy why you do it

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